Blog what type of facebook page

While it mostly shares company news as opposed to customer-centric tips, it strikes the right balance by only sharing what its customer base cares about. For instance, in the following post, the company shares an upcoming event. First things first: JetRockets, a small web development agency, has an illustrated cover photo that is so fun to look at. As a result, the company gives visitors an early glimpse into its versatility and attention to detail.

As you can see from the image above, the company also features a call-to-action CTA button below the cover photo that tells users to "Call Now. While the Facebook Page's photo section is rich with employee photos showing off the company's culture, its feed is filled with a mixture of company news and testimonies that prove the effectiveness of its services and offerings. Glamnetic rocks Facebook. Its Page prioritizes the things it knows users care about most when visiting Facebook: tutorials, live streams, discounts, and giveaways.

At every turn, it gives users the chance to get Glamnetic products for free. For example, it partners with a wide collection of influencers who represent its customer base, and it also presents its new products in time for the upcoming season. BET, a news and entertainment company, leans on social media sites like Facebook to share its newest articles.

It does a great job of keeping its Facebook content fresh and up-to-date, which is especially important for a broadcasting company. Not to mention, each article it posts gains a ton of traffic as a result of its Facebook marketing strategy. It does a fantastic job engaging its volunteer and donor bases on Facebook. Its Page also offers tabs that allow you to create a fundraiser, browse careers, look at photos, and more.

Starbucks was an early social media adopter, and it comes through in the polish and features of its Facebook Page. The "International" tab leads you to its local Facebook Pages, so non-English-speaking fans can easily navigate to their country's Starbucks Page. Beyond that, Starbucks uses its Page to showcase rich visual content, run contests for seasonal products, highlight job openings, and interact with followers.

It takes a fairly minimalist approach and uses short captions, like it does in the post below:. It also offers a slick store locator that allows you to find the location nearest to you. Hint is a Mexico-based marketing agency with a simple but effective Facebook business Page. Part of this impression comes from the company's consistent and on-brand posts. It immediately invites users to message the brand via WhatsApp, one of the biggest messaging platforms in Latin America.

From the unique and location-specific call-to-action to the warm color scheme, this business Page effectively engages users. Adobe is a computer software company that could post all about software and technology all the time Its posts strike the right balance between conversational and authoritative. For instance, in one of its posts, it uses fun emojis while inviting users to celebrate World Emoji Day with an interdisciplinary artist:. Your customers can be your best sources for market research.

Customers have the option to post their unfiltered thoughts, recommend Canva, and share their opinion on their own Facebook Pages. With all that space in the cover photo, why not pair colorful visuals with a strong value statement?

That's exactly what EasyLunchboxes does. It puts it all out there as soon as a user lands on its Facebook Page. Overall, the Page is on-brand and clearly displays the utility of the product. For a company that's been around for over 20 years, Pure Barre has shown that it can keep up with the times on its Facebook Page. Its posts include a mixture of testimonies, challenges, and reposts from current Pure Barre customers.

Overall, it keeps engagement high by posting lots of content, much of which features members' inspirational fitness journeys. Pure Barre also knows its target customer base quite well. All of its visual content is vibrantly colored and beautifully shot. It has also taken advantage of Facebook Live by posting live videos of trunk shows, which can help prospective trunk show hosts learn how to do one — or just bring entertainment to anyone watching.

Read this article for more awesome Facebook Live use cases. In terms of content, it has mastered the art of posting the perfect balance of engaging videos, photos, and GIFs that align with the interests of its target audience: Moms who want their children to have a stress-free and positive childhood. For example, check out this photo it posted about the inclusivity of its products:. Dismiss WhatsApp modal?

The next thing I saw was a modal prompting me to connect to WhatsApp, which must be new. I just clicked the X in the top right corner to get rid of it, but feel free to connect if you are a WhatsApp fan!

Finish setting up your page. Not all those people will see all your blog posts. If you are serious about building a successful blog, I recommend you create your own website using a top blogging platform.

Then, use Facebook as a social channel to spread the news about your blog, engage followers, build a community, and promote your products or services. In my opinion, the best alternative to creating a Facebook blog is to set up a self-hosted WordPress blog using Bluehost as your hosting provider. This gives you the opportunity to have your own domain, brand your blog, scale it as your business grows, and design your blog the way you want it to look.

It also lets you fully tap into the power of search engine optimization SEO so your blog content has a better chance of being visible in Google searches.

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Visit Bluehost. As a blogger and blogging consultant, I understand firsthand the tremendous value of using Facebook as a marketing and promotional tool. Every time I publish a new blog post on my self-hosted WordPress blog , I always add that post to my Facebook page to make sure it gets in front my large base of Facebook fans as well as to create a sense of community for my blog audience. Example of a popular Facebook page for a personal development blog.

I also use Facebook ads from time to time to target my ideal target market and introduce them to products and services that I think they might like. I even have a Facebook group for my blog where I build a sense of community and host special online learning events and challenges. There are so many ways to use Facebook to make more money as a blogger.

You can extend your blog monetization efforts by posting sponsored posts on Facebook. And, you can even sell products directly on Facebook. You can add Facebook posts to your page manually or through a social media management tool like Hootsuite or Buffer I personally use Buffer. Facebook lets you choose to publish your post immediately or at a later date. Facebook also gives you the opportunity to add other features to your post.

Those options vary a bit, but here are the options offered at the time this article was written:. A Boost is a form of Facebook advertising, but in my opinion, is typically not as effective as other advertising options available through Facebook. You can easily create a Facebook post to your blog content in a few minutes. The side-by-side images below best illustrate the subtle differences.

Blog posts created with Facebook Note appear slightly different in the Facebook feed than posts added from personal or business blogs. Adding different types of content, including videos and questions in addition to links to your blog posts, is a wise strategy for maximizing exposure for your blog on Facebook.

Videos get more engagement on Facebook than other types of post formats. Anything could happen. Your kids could walk into the room, the fire alarm could go off, or your dog could choose that exact moment to start barking at the microwave. At the end of the day, live streaming is completely worth making the effort for as it can create a much more intimate experience between you and your audience. In its simplest form, Facebook Live is a basic feature offered by Facebook with live streaming video capabilities.

Providing a sneaky peak of a new product can make your audience feel valued and special. What better way to reveal your new products than via live stream? If you want your audience to truly get a feel for something, then video is the medium for you. Just make sure you provide plenty of information, are ready to answer any questions your customers might throw at you, and above all else, are being enthusiastic. A great way of reaching customers from around the world… Hooray! An easy place to get lost among all the other pages… Oh no!

A great way to engage your current customers and make them advocates of what you do… Hooray!